Founder Story
I’m Raf, the founder of Elora. I’ve been a fake blonde since I was 16, and when I moved to New York at 18,
I quickly realized how frustrating it can be to find a hairstylist you can truly trust. I’ve been through the bad bleaches, wasted hours, and endless trial-and-error. I also watched incredible stylists hustle without the right clients discovering them.
That’s why I built Elora: the platform I always wished existed. With our Hair Profile and Matching System, we make it simple to connect with stylists who don’t just know a service, but actually understand your hair. For me, this is more than app, it’s personal. I’d love to hear from you directly, so feel free to connect with me on LinkedIn.